Apr 19, 2024  
2013-2014 General Catalog (Spring 2014) 
    
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MGT 4545 - Marketing and Sales Technology

3 credits

This course integrates the technological and managerial aspects of information technology with the business environment. Successful technology implementation efforts have to keep both technological and managerial perspectives in mind. Utilizing a combination of cases and technology, this course will examine the fit of technology into business and how its deployment changes interactions and processes within organizations, across organizations, within industries, and across society.

Prerequisite/Restriction: B- or better in MGT 3500 , admittance to a USU major, cumulative GPA of 2.67 or higher, completion of at least 40 credits

Semester(s) Traditionally Offered: Fall, Spring, Summer


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