Mar 29, 2024  
2014-2015 General Catalog (Spring, Summer 2015) 
    
2014-2015 General Catalog (Spring, Summer 2015) ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.

MGT 6520 - Enterprise Branding and Marketing


3 credits

Advanced case approach to current marketing management problems. Emphasizes concepts, research, techniques, decision making, and marketing strategy development.

Prerequisite/Restriction: Grade of C or better in MGT 3500  or equivalent

Semester(s) Traditionally Offered: Fall, Spring, Summer