BUSN 2201 - Digital Marketing Concepts

3 credit(s)

An overview of the marketing function emphasizing concepts and terminology. Covers the components of the marketing mix, opportunities available in marketing, and the relationship between marketing and the world of business.

Repeatable for credit: No
Grade Mode: Standard

Course changes effective: Summer 2023
Campus: USU Eastern, Blanding, Moab, and affiliated sites

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