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Mar 29, 2024
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2021-2022 General Catalog ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.
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MSLE 4540 - Content Marketing 2 credits
This course explores how social networking tools have dramatically altered the ways we live, work, learn, shop, share and consume content, and develop relationships. The course emphasizes promotional tools used by marketers in order to gain brand awareness, loyalty, and market share.
Prerequisite/Restriction:
- MSLE 3500 with a grade of B (3.00) or better
- Completion of at least 40 credits
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