Apr 23, 2024  
2021-2022 General Catalog 
    
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MSLE 4560 - Strategic Sales


2 credits

This course focuses on the development and management of strategic accounts. Emphasis is placed on understanding and practicing all phases of the key account process, including prospecting, contacting, qualifying, proposal presentation, and closing.

Prerequisite/Restriction: MSLE 3500  with a grade of B (3.00) or better