Mar 12, 2025  
2017-2018 General Catalog 
    
2017-2018 General Catalog ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.

MGT 3500 - Fundamentals of Marketing


3 credits

This is an overview of marketing function emphasizing concepts and terminology. It includes basic marketing activities of product management, pricing, distribution, promotion, marketing research, and consumer behavior.

Prerequisite/Restriction:
  • Admittance to a USU major
  • Cumulative GPA of 2.67 or higher 
  • Completion of at least 40 credits


Semester(s) Traditionally Offered: Fall, Spring, Summer