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CMST 3400 - Persuasion (CI)

CI Communications Intensive
3 credit(s)

Survey of theory and research investigating the process of social influence. Topics include: compliance-gaining strategies, enactment and detection of deception, verbal and nonverbal influence, attitude change, conformity, communicator characteristics, credibility, emotional appeals, and ethics.

Repeatable for credit: No
Grade Mode: Standard


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