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2024-2025 General Catalog 
    
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CMST 4750 - Strategic Health Messaging


3 credit(s)

This course addresses the theories guiding health communication campaigns, focusing on message design principles. The course covers issues in social, emotional, and interpersonal influences on health-related perceptions and behavioral outcomes, with particular emphasis on health messaging for marginalized and vulnerable populations.

Repeatable for credit: No
Grade Mode: Standard

Course changes effective: Summer 2023