Apr 03, 2025  
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JCOM 2400 - Introduction to Social Media

3 credit(s)

This course addresses the history of social media platforms, the theoretical foundations for persuasion, message creation, and community building, and the ethical responsibilities of public communication. Students learn to analyze audiences across platforms and decide on the strongest messaging.

Repeatable for credit: No
Grade Mode: Standard

Course changes effective: Summer 2023


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