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Apr 03, 2025
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2024-2025 General Catalog ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.
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JCOM 5400 - Social Media Analytics and Client Management
3 credit(s)
Students learn how to leverage social media data to draw insights about an organization and its audience, provide actionable, data driven recommendations, and inform social media strategy. Students gain experience measuring success of social media campaigns and analyzing data.
Prerequisite(s): The following, with a C or better: JCOM 2020 and JCOM 4040
Repeatable for credit: No
Grade Mode: Standard
Course changes effective: Spring 2024
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