JCOM1500

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JCOM1500 - Introduction to Mass Communication (BSS) - 3 - Credits

Communication & Media College of Arts & Sciences

Course Prefix

JCOM

Course Number

1500

Department

Communication & Media

Course Title

Introduction to Mass Communication (BSS)

General Education Attribute

BSS

Grade Mode

Standard Letter

Repeat Status

NR

Course Description

History, philosophy, structures, and functions of the mass media (newspapers, magazines, TV and radio, advertising, and public relations) and their intersection with other social institutions. Media economics and the impacts of new technologies on media institutions and society.

Credit Hours Min

3