MSLE3855

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MSLE3855 - Sustainability Marketing - 2 - Credits

Marketing and StrategySchool of Business

Course Overview Course Learning Objectives

Course Prefix

MSLE

Course Number

3855

Department

Marketing and Strategy

Course Title

Sustainability Marketing

Grade Mode

Standard Letter

Repeat Status

Course Description

Students learn key marketing concepts of leading sustainability topics, including green marketing, sustainable transportation, collaborative consumption, and clean energy. The class integrates managerial and socio-ecological aspects in order to understand the relationship between sustainability and marketing in the twenty-first century.

Credit Hours