MSLE6410

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MSLE6410 - Enterprise and Value Creation - 3 - Credits

Marketing and StrategySchool of Business

Course Overview Course Learning Objectives

Course Prefix

MSLE

Course Number

6410

Department

Marketing and Strategy

Course Title

Enterprise and Value Creation

Grade Mode

Standard Letter

Repeat Status

Course Description

This course focuses on the development of new ventures, including entrepreneurial competencies, venture teams, recognizing business opportunities, gathering resources, new venture finance, entry strategies, legal structure, licensing and regulatory requirements, patents, copyrights, and product liability.

Credit Hours