MSLE6520

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MSLE6520 - Enterprise Brand and Marketing - 3 - Credits

Marketing and StrategySchool of Business

Course Overview Course Learning Objectives

Course Prefix

MSLE

Course Number

6520

Department

Marketing and Strategy

Course Title

Enterprise Brand and Marketing

Grade Mode

Standard Letter

Repeat Status

Course Description

This course encompasses an advanced case approach to current marketing management problems. It emphasizes concepts, research, techniques, decision making, and marketing strategy development.

Credit Hours