TEDM1010

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TEDM1010 - Introduction to Marketing - 2 - Credits

Technology, Design & Technical EdCollege of Agriculture & Natural Resources

Course Overview Course Learning Objectives

Course Prefix

TEDM

Course Number

1010

Department

Technology, Design & Technical Ed

Course Title

Introduction to Marketing

Grade Mode

Standard Letter

Repeat Status

Course Description

The course covers key digital marketing terms, marketing research, buyer personas, positioning, buyer behaviors, brand management, product management, and pricing.

Credit Hours