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Mar 12, 2025
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2019-2020 General Catalog ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.
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MSLE 4510 - Consumer Behavior
2 credits
Students learn the marketing analysis of the decision processes of individuals, households, businesses, and not-for-profit institutions. The course builds on concepts from psychology, sociology, anthropology, and economics.
Prerequisite/Restriction:
- MSLE 3500 with a grade of B- (2.67) or better
- Admission to a USU major
- Cumulative GPA of 2.75 or higher
- Completion of at least 40 credits
This listing includes updates which are effective beginning Spring 2020.
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