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2022-2023 General Catalog 
    
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BUSN 2201 - Marketing Concepts


3 credit(s)

An overview of the marketing function emphasizing concepts and terminology. Covers the components of the marketing mix, opportunities available in marketing, and the relationship between marketing and the world of business.

Repeatable for credit: No
Grade Mode: Standard

Campus: USU Eastern, Blanding, Moab, and affiliated sites