MSLE4555

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MSLE4555 - Pricing & B2B Buyer-Seller Decisions - 2 - Credits

Marketing and StrategySchool of Business

Course Overview Course Learning Objectives

Course Prefix

MSLE

Course Number

4555

Department

Marketing and Strategy

Course Title

Pricing & B2B Buyer-Seller Decisions

Grade Mode

Standard Letter

Repeat Status

NR

Course Description

This course emphasizes strategic, conceptual, and tactical aspects of business to business (B2B) marketing and retailing.

Credit Hours

Credit Hours Min

2

Prerequisite

Prerequisite

Required

Earn a minimum grade of B in the following: