MSLE3620
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MSLE3620 - Marketing Research and Analytics - 2 - Credits
Marketing and StrategySchool of Business
Course Title
Marketing Research and Analytics
Grade Mode
Standard Letter
Repeat Status
NR
Course Description
This course introduces the identification of actionable business insights and potential competitive advantages achievable from data. It emphasizes developing the ability to think critically about complex questions in real-world data science and marketing analytics challenges related to customers and competitors.
Credit Hours Min
2
Prerequisite
Complete ALL of the following Courses:
may be taken concurrently
