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Nov 22, 2024
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2014-2015 General Catalog (Summer, Fall 2014) ARCHIVED CATALOG: To search archives, MUST use search box to left. Current catalog: catalog.usu.edu.
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CMST 3400 - Persuasion (CI)
CI Communications Intensive
3 credits
Survey of theory and research investigating the process of social influence. Topics include: compliance-gaining strategies, enactment and detection of deception, verbal and nonverbal influence, attitude change, conformity, communicator characteristics, credibility, emotional appeals, and ethics.
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